Blog
January 13, 2021
Here's everything publishers need to know about the specifications and restrictions for various video ad formats.
December 15, 2020
Behavioral targeting is a powerful marketing tool advertisers use to deliver only the most relevant ads to their audiences. However, it is not without flaws.
December 3, 2020
Server-side ad insertion is a method that helps publishers and advertisers circumvent ad blockers.
December 1, 2020
With fewer and fewer users being willing to interact with traditional banner ads, many advertisers found themselves at an impasse. Luckily, rich media ads came as the perfect alternative and a breath of fresh air in the online advertising industry.
November 27, 2020
As TV viewership is steadily dropping, many advertisers have been turning toward OTT streaming platforms to promote their products. Learn everything you need to know about the benefits of OTT advertising and how to get started with it.
November 26, 2020
Learn everything you need to know about false advertising and how consumers can protect themselves from falling victim to it.
November 19, 2020
Is your brand in the midst of a Black Friday frenzy? Take a break and go over these facts about Black Friday!
November 18, 2020
Ad fraud is the number one problem in the online advertising industry. Examine these statistics to see how it is affecting the industry.
November 17, 2020
With the massive increase in internet consumption over the last few years and the rise of digital advertising, many believe traditional advertising is dead. But is that really true?