Ad Analytics for Publishers – Actionable Data to Grow Your Business
Ad analytics are an indispensable tool that give publishers all the necessary insights into ad performance and audience behavior.
Ad analytics are an indispensable tool that give publishers all the necessary insights into ad performance and audience behavior.
Ensuring data privacy is one of the top priorities in modern digital advertising due to the increasing need for data collection and usage.
With Platform Update 6.8.6. we introduced a new real-time analytics dashboard, beta testing for our new AI tool, and many additional features, all in a neatly rebranded CMS.
Here’s what publishers and advertisers can do to establish sustainability in the video and video advertising industry.
If you’re looking for a less intrusive way to advertise your brand, native video advertising just may be the perfect solution.
With Platform Update 6.8.2. we have changed our main payment processor and primary currency, improved the player ad call process, and more.
Platform update 6.8.0. includes the new player setup, upgraded live streaming, and multiple added options, along with some minor fixes and changes.
See what product showcases, topics, and discussions you missed at the biggest tech event of the year, CES 2024.
The long-awaited third-party cookies phase-out has started, here’s what publishers and advertisers need to know about Google's new privacy initiative.
Google is introducing new consent management platform requirements for publishers who serve ads to users in Europe. Learn more here!